Hèrmes México, 2017

In this window display design, we chose to draw attention to the fun that can be found within the shapes and graphic details in Hermès products.

Taking this into account, we base our concept on hosting the presentation of the product and raising its composition with a mobile system; the way its essence and design are built. Thus, the viewer manages to see objects come to life, through movement.

One of the main goals was to create visual levels and layers, to give the feeling of a lot of depth. For this we use 3D objects, raised floors and surreal proportions.

Photo Credits: Juan Gracia